Many business owners might feel that they have to choose between profitability and creating a caring and supportive workplace. This couldn’t be further from the truth. In fact, there are many wonderful ways that a great work-culture will actually drive profits up. Few people understand this better than my guest today.

Paul Spiegelman is the co-founder of Small Giants Community, a peer group of purpose-driven business leaders. He is also a New York Times best-selling author and has been honored with the Ernst & Young Entrepreneur of the Year Award. Paul is a prolific speaker and author on the topic of leadership, employee engagement, entrepreneurship, culture, and leading a purpose-driven life.

This episode is all about how a people-centered focus leads to greater profits and success. Paul shares why he has found a supportive and enjoyable workplace to be the recipe for a thriving business. He explains the connection between implementing seemingly small efforts to create a great workplace and the company’s success.

Paul and I go on to chat about the role of leadership in creating a great work culture. It involves abandoned old paradigms of top-down command and leading through collaboration. It also helps to have a process to help you show your employees how well you support them.

Have you experienced a connection between the culture of your workplace and profits? Tell me all about it in the comments!